In the universe populated by online games, the stars shine bright with revenue in billions every year. But what differentiates some games from others so that they flourish while the majority languish into oblivion? Success cannot merely be...
Tag - monetization
The mobile gaming industry is all about providing exciting propositions that will engage the target audience. But how can you be sure what will encourage them to keep on playing more games? Data is the key! Understanding which metrics are important...
