Marketing Strategies
Data Analysis ● Loyalty & Member Communications ● Search Engine Optimization (SEO) ● Link Building Services ● Social Media Optimization Marketing (SMO) ● Advertising Platform
Media & Design
Logo Design ● Graphic Design ● Multi-media Platform ● Website Designing and Development
Marketing Strategies
Data analysis is a rapidly growing part of our business. Understanding market trends and the trends of your customers allows you to pinpoint what is and isn’t successful, and which areas of your operations to expand. It also allows surgical precision in identifying what to change. In the data age, there is no need to guess at what your business needs; our team of marketing executives and statistical analysts can deduce this for you and provide comprehensive reports that will allow you move forwards with confidence.
A key element in Customer Engagement Strategy is communication. A comprehensive Direct Mail Marketing system allows you to maintain engagement with your clients by making sure that they not only hear from you frequently, but receive relevant communications! Too much of the wrong contact is as harmful as no contact at all. Through our Loyalty & Member Communications services, we can identify how you can keep your clients up to speed and in the loop. Are they hearing from you enough? Is there more you could provide for them? As well as advising on content, we can help you separate your clients into relevant mailing groups and develop algorithms to make sure that the right communications keep reaching the right people.
Our approach is crafted for each client, and combines Littlegate’s talent pool with the client service of an award-winning content marketing agency. Improve you customer loyalty and increase your ROI.
In the modern age of business, website hits are everything. Search Engine Optimization is a methodology of strategies, techniques and tactics used to increase the number of visitors to your website. There are boxes your website must tick to gain a high-ranking place in search results – we know what Google, Yahoo, Bing and other search engines are looking for, and can make sure your website is doing everything it can to land those hits it deserves.
Our link building service is the fundamental element of our SEO campaigns. Outreach is a perfect way to increase visits to your website – by building a strong links network with other sites, you will attract more hits from relevant visitors and will improve your Google ranking in the process! Building an effective link network involves research and negotiation; our team will help you define your link building objectives, identify key audiences and influencers in your industry and develop a strategy to attract them.
Like SEO, SMO is all about hits and activity – this time through your social media. Are you making the most of your Twitter/Facebook/Instagram profiles? Followers and post engagement are key to getting the online presence you want; we can take a look at your social media and give you feedback on what to post, when to do it, and how to boost those re-tweets.
Littlegate Publishing already has a wide global presence and high rate of website traffic, primarily from decision-makers across the global industrial sectors. Our brands enjoy a loyal and engaged readership, and we are constantly investing in new platforms, services and skills to meet their needs.
As we create new opportunities for our readers to engage and interact with the content they love, we get closer to our consumers’ purchase decisions. Through the combination of inspiring content and dynamic platforms, we are maximising the opportunities for advertisers to understand and reach their target markets.
Advertising on our website or in our physical and online magazines puts your business in a prime position to reach your target audience, whatever the continent or industry. You can also contribute editorial content to our website in a variety of ways, or feature in our magazine editorial yourselves – get in touch with us to find out more.
Media & Design
Never underestimate the power of your logo! Our talented graphic designers will work closely with you to create the perfect logo for your new or your existing business. Stand out for the right reasons with an eye-catching, definitive logo that represents you.
As well as providing a global industry-relevant platform for advertising, we can design your adverts too! Our graphic design studio will work with you to incorporate your company image and branding into the perfect advert. Having a logo designed by us? We can design you an advert as well to work hand-in-hand with your new image.
Our graphic artists don’t stop there; we can work with you on all visual elements of company branding, including letterheads, merchandise design, and even website input. Streamline your company image with our top-of-the-line designers.
Why stop at text and images? More and more companies are turning to video advertising – even high-end brands will no longer hold a photoshoot without integrating a video element. Combine these mediums for an effective marketing attack on all fronts. If you are based in the UK, our skilled photographers and video-artists can shoot, film and edit the marketing content you need. Co-ordinate your photographs for magazines and websites with videos for YouTube and beyond – multi-media is the way to catch everyone’s eye. Need audio-only? We have your radio and podcast needs covered as well.
Web Design encompasses many different skills and disciplines; if you are coming to us with graphic design or SEO inquiries, this option could encompass all of your needs! The diversity of the skills required by a web developer are many – your site not only needs to look great, operate smoothly and be navigated with ease, but the coding and mechanics behind it must work in the right way to land those search results and hits. Do-it-yourself alternatives are easy to spot, and won’t get you the traffic you want, no matter how fantastic your services and content.
Your website is the face of your company. It will be many customers’ first impression of you, so it needs to be as professional and high-performing as the rest of your business! Trust your website design to a professional team, so you can focus on excelling at what your company does best.